price Archives - Trusted Advisor Associates

Trust Matters, The Podcast: Competing on Competitors’ Lower Rates (Episode 12)

By Charles H. Green November 13, 2018

[av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' av_uid='av-iq141s' admin_preview_bg=''] This is the newest of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations…

Half of What You’ve Learned About Sales is Wrong

By Charles H. Green April 15, 2013

Maybe you've heard the old line, "Half of advertising dollars are wasted – you just don't know which half." Something like that is true in sales – except that you've got…

Free Medium Coffee and Warm Fuzzies

By Trusted Advisor Associates January 6, 2009

Sometimes "free" can be the beginning of good customer relationship.

Meeting Price Objections from Trust

By Charles H. Green October 2, 2008

Approaching price negotiations from trust turns a conflict into a bonding opporrunity.