Trust, Honesty and Authenticity
A few years ago, Deborah Nixon posted an interesting question on LinkedIn. She asked: “Is there a difference between authenticity and honesty?” She got about 35 answers. Here’s what I sent in: Deborah, I’m sure you would agree the two terms cover a lot of territory in common. The trick with these definitional things is not to […]
The Zombie Idea of Neuroscience in Business
A zombie idea is one that refuses to die, regardless of repeated efforts to kill it off. The idea that neuroscience explains trust and leadership in business is one such zombie. Authors like David Rock and Paul Zak have popularized the idea that we can “understand” themes like trust and leadership better through the wonders of neuroscience, […]
So, You Don’t Have Time To Be a Trusted Advisor?
One of the more frequent comments I get in talking about being a trusted advisor is this: “We’d love to practice all the things you talk about, Charlie, we agree with them all. But, we just don’t have the luxury of the kind of time it takes to get there. There are too many other […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.