Is It Ever OK to Recommend a Competitor to Your Client? (Episode 31) Trust Matters,The Podcast
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSSWelcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A tech consultant asks, “My boss wants to outsource parts of […]
Under-Promise and Over-Deliver for Clients? BAD Idea (Episode 30) Trust Matters,The Podcast
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSS Welcome to the newest of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. For our 30th episode, a tech expert asks if it is […]
Recovering Lost Client Trust (Episode 29) Trust Matters, The Podcast
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSS Welcome to the newest of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A manager at a global consultancy firm asks, “How do I […]
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Build deeper trust with your clients and colleagues
THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.
THE TRUSTED ADVISOR
This classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.