Mr. Rogers Does Trust
You may have heard about the just-released movie “A Beautiful Day in the Neighborhood,” starring America’s Hollywood Golden Boy Tom Hanks. I saw it the other day, and share the very positive reactions of audiences and critics alike. It’s a straight shot to the heart. No kidding. But you’ll make up your own mind about […]
Navigating a Morally Compromising Situation (Episode 32) Trust Matters,The Podcast
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSSWelcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A customer service manager at a B2B SAS company is […]
Is It Ever OK to Recommend a Competitor to Your Client? (Episode 31) Trust Matters,The Podcast
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSSWelcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A tech consultant asks, “My boss wants to outsource parts of […]
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Build deeper trust with your clients and colleagues
THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.
THE TRUSTED ADVISOR
This classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.