Call for Submissions For the Carnival of Trust
I’m starting a blog carnival on the subject of trust, and wanted to make sure you were aware of it. As you may know, it’s a subject near and dear to my heart. I believe trust is an increasingly important element in a business world and a society that is becoming more dependent on connections, […]
Are You a Trusted Advisor?
What it means–and doesn’t mean–to be a trusted advisor?
Yesterday’s Post, Spam Filters, and the Industry-That-Shall-not-be-Named
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.