Hostage Negotiation – Lessons for Selling, Customer Service and Business Relationships
How we hold ourselves hostage, and destroy sales and relationships by so doing.
Why Hugh Hefner Likes the No Asshole Rule
trust victim blame responsibilty
Trust Tip 57: Don’t “Handle” Objections
trust sales selling objection handling
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.