Carnival of Trust Taking August Off
The Carnival of Trust is going European this year–taking August off. If you’ve submitted a post, don’t worry, it’s not lost; it’ll be included in the September foundup. And if you’r’e jonesing for a Carnival fix, go back and review some tasty material from Carnivals Past at http://trustedadvisor.com/carnivalofTrust/ . (Your regulary scheduled next post will […]
Is Sales Efficiency Killing Your Sales?
Too much of what is written about sales and selling is anti-relationship–and therefore anti-sales performance, despite it’s intent to improve sales.
Great Moments in Selling – Bangor Savings
The marketing firm Forge gave a fine example of Selling by Doing, not by Telling
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.