Using Trust-based Selling in Banking: St. Meyer and Hubbard
St. Meyer & Hubbard practice what they preach–teaching bankers how to create trust in their selling.
Carnival of Trust Taking August Off
The Carnival of Trust is going European this year–taking August off. If you’ve submitted a post, don’t worry, it’s not lost; it’ll be included in the September foundup. And if you’r’e jonesing for a Carnival fix, go back and review some tasty material from Carnivals Past at http://trustedadvisor.com/carnivalofTrust/ . (Your regulary scheduled next post will […]
Is Sales Efficiency Killing Your Sales?
Too much of what is written about sales and selling is anti-relationship–and therefore anti-sales performance, despite it’s intent to improve sales.
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.
THE TRUSTED ADVISOR
This classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.