62 Sales Tips for a Recession – Based on Trust
62 specific suggestions for increasing trust in sales during a recession
Day 5 of 5: Trust-based Business Development in a Recession: Principle 4, Transparency
Increased transparency in selling makes people trust you more, particularly in recessionary times.
Day 4 of 5: Trust-based Business Development in a Recession: Principle 3, Long-Term and Relationship Focus
In a recession, the most important trust and business development principle is to remember to take a long view; precisely what most people don’t do.
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.