Regulatory Policy 2.0 : The Real Meaning of Madoff
Part 1 of 2: We need regulatory policy not based on walls and checkboxes, but on real human behavior
How Not to Sell a Window
An object example in persistent bad sales technique.
Mini-Madoff Scandal Scales New Linguistic Heights
A lawyer for R. Allen Stanford made the astonishing claim of “disaffirming” affirmations he had made to the SEC.
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.