The Wrong Elevator Speech: Disaster and Recovery
Worried about your elevator speech? It was nothing like this one, I’ll bet.
Dr. Eric Uslaner on the Nature of Trust (Trust Quotes #3)
Interview with the author of The Moral Foundations of Trust, and academic expert in trust.
Five Good Reasons to Trust a Crone
Remember the crone, the multi-faceted older woman from fairy tales, the archetype from modern psychology? She’s the old woman, often ugly, sometimes malicious, and always possessing magical powers due to her proximity to the next world. In Robert Graves’s writings she is the third side of the Triple Goddess: the Maiden, the Mother and the Crone. Her role […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.