Apollo 13: A Love Song to Collaboration
“Houston, we have a problem.” Famous words uttered by Jim Lovell in the real Apollo 13 mission, and by Tom Hanks as Lovell in the great movie Apollo 13. The mission, we know, was a ‘successful failure’ in that they didn’t reach the moon, but the three astronauts, Lovell, Swigert and Haise, got home safely. […]
Anna Bernasek on the Economics of Integrity (Trust Quotes #6)
Anna Bernasek talks about her new book, The Economics of Integrity
Why Nobody Cares About You, And You Should Be Glad They Don’t
Nobody cares about you. I don’t mean your parents, of course they do. And of course your dog. And your significant other, if you have one. Maybe even your kids or your siblings, though there’s no guarantee. And maybe a great friend or two. No, I’m talking about all the rest. Your work team, your customers, your suppliers, your neighbors, […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.