How YOU Can Raise Trust in Your Organization
We’re pleased to announce the release of our latest eBook: People Behaving Badly: How YOU Can Raise Trust in Your Organization. It’s the fourth in the new Trusted Advisor Fieldbook series by Charles H. Green and Andrea P. Howe. Each eBook provides a snapshot of content from The Trusted Advisor Fieldbook, which is jam-packed with […]
In Netflix We Trust
This post is not about piling on Netflix (or its new spin off, Quikster). You can read elsewhere about the movie rental company’s bad decisions, their business prospects, or—more entertainingly—their Twitter handle being owned by a ‘Pot-smoking Elmo.” Ditto for parsing Netflix CEO Reed Hastings’ apology. What I want to talk about is: How Fast […]
Story Time: An Unexpected Way to Recover Lost Trust
When it comes to trust-building, stories are a powerful tool for both learning and change. Our new Story Time series brings you real, personal examples from business life that shed light on specific ways to lead with trust. Today’s anecdote zeroes in on an unexpected way to recover lost trust and appease an unhappy client: […]
Talk To Us
THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
FIND OUT MORE
TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.