A Certified Trusted Traveler
As of October 23, 2011, I have been declared by the U.S. Customs and Border Protection to be a “Trusted Traveler” through their Global Entry program. Let’s examine what the CBP means by “trusted.” The Experience If you fly internationally, you may have seen the “Global Entry” line or kiosk off to the side as […]
Hot off the Presses: The Trusted Advisor Fieldbook
We are very happy to officially announce the publication of The Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust. Published by Wiley Books, it is now being sold at fine bookstores worldwide and online at major booksellers. Whose shoulders does it stand on? The book’s pedigree begins with the classic The Trusted Advisor, […]
How to Create a Culture of Trust
We’re pleased to announce the release of our latest eBook: How to Create a Culture of Trust. It’s the sixth in the new Trusted Advisor Fieldbook series by Charles H. Green and Andrea P. Howe. Each eBook provides a snapshot of content from The Trusted Advisor Fieldbook, which is jam-packed with practical, hands-on strategies to […]
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Build deeper trust with your clients and colleagues
THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.
THE TRUSTED ADVISOR
This classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.