Books We Trust: True North Groups, By Bill George

This is the seventh in a series called Books We Trust. Bill George is author (with Peter Sims) of True North: Discover Your Authentic Leadership. Part of the J-B Warren Bennis series, it has been widely read and praised. In his new book, True North Groups, he (with co-author Doug Baker) focuses on how True […]

Impressions: An American in Denmark

It’s good for us Americans to travel—our views of foreigners come from our own little echo chambers filled with little real data. I’ve traveled to Denmark several times, though I wouldn’t say I know the country well.  Still, I’d like to share a few of my impressions from this past week’s trip. The American geography […]

Real People, Real Trust: What Trust-based Strategy Consulting Looks, Feels, and Sounds Like

Janet Andrews is a senior-level consultant at SRA’s Touchstone Consulting Group, a strategy and management-consulting firm. Janet spends her days running from one U.S. federal government building to the next, working with executives on issues of national interest. Discover Janet’s six tips for building trust-based relationships while getting the job done. A Matter of Focus […]

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Build deeper trust with your clients and colleagues

THE TRUSTED ADVISOR FIELDBOOK

The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING

TrustBasedSelling“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.

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THE TRUSTED ADVISOR

The Trusted AdvisorThis classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.

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