Thirteen years have passed since I first wrote the following thoughts on New Years resolutions. Frankly, it was good. And frankly I haven’t been able to write a better one. Next year, maybe (though, probably not). So, apologies to those who have read it year after year – though I suspect some of you won’t […]
This is the fifth in a series of five posts on short (seven words or less) powerful phrases. Each phrase distills the essence of a key part of approaching trust-based relationships in business. Why focus on short phrases like this? Because the concise expression of several emotionally powerful concepts packs a punch. Such phrases feel profound. They […]
This is the fourth in a series of five posts on short (seven words or less) powerful phrases. Each phrase distills the essence of a key part of approaching trust-based relationships in business. Why focus on short phrases like this? Because the concise expression of several emotionally powerful concepts packs a punch. Such phrases feel profound. They […]
This is the third in a series of five posts on short (seven words or less) powerful phrases. Each phrase distills the essence of a key part of approaching trust-based relationships in business. Why focus on short phrases like this? Because the concise expression of several emotionally powerful concepts packs a punch. Such phrases feel profound. They […]
You may have heard about the just-released movie “A Beautiful Day in the Neighborhood,” starring America’s Hollywood Golden Boy Tom Hanks. I saw it the other day, and share the very positive reactions of audiences and critics alike. It’s a straight shot to the heart. No kidding. But you’ll make up your own mind about […]
Podcast: Embed
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Podcast: EmbedSubscribe to TrustMatters, The Podcast RSS Welcome to the newest of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A manager at a global consultancy firm asks, “How do I […]
I first became aware of “ghosting” as a concept over a decade ago, when a young friend informed me she had been “Caspered” by a boyfriend. I had to ask her to explain. In case you’re as clueless today as I was at the time, here’s the Urban Dictionary’s definition. Key line: The act of […]
Here are two (real) digital communications I recently received. What jumps out at you about the differences between the two? The first: Charles, Not sure if you got a chance to read my last 2 emails but I still wanted to see if what we do is something that you could benefit from. Also as […]
Question Obsession: The Silent Sales KillerMay 6, 2025 - 5:00 pmHave you counted how many questions you ask in your typical client meeting? Do you find yourself carefully crafting the “perfect” question sequence before every sales call? Are your meeting notes filled with question frameworks rather than real insights? If so, you may be suffering from Question Obsession—a condition that’s quietly sabotaging your client relationships […]
There’s no denying that trust is a critical differentiator for success. Companies with high-trust cultures outperform their peers in productivity, innovation, and employee retention. Yet despite significant investments in ethics training and corporate value statements, many organizations struggle to cultivate genuine trust. The reason is simple: while trust can be taught, it will wither unless […]