Are Book Titles Getting Twitter-ized?
Nearly 25% of the top non-fiction books have 1-word titles; A.D.D. in the publishing industry?
Shaming Bribe Takers with Zero Denomination Currency
A zero-rupee note in India turns out to have great anti-corruption power; it empowers victims.
The Trust Primer Volume 5
Greetings, and welcome to this month’s ebook. It’s been a cold and snowy February for many Trusted Advisor and TrustMatters readers; this is our contribution to warming things up, by stimulating the thoughtful brain cells. In this edition of the Trust Primer volume 5 we feature: Fixing What Ails Main Street: Ethics, or Incentives? Collaboration […]
Talk To Us
THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
FIND OUT MORE
TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.