Managing For Trust
Supposed you asked me the score of the latest Boston Red Sox vs. New York Yankees game, and I told you “12.” You: Twelve? What kind of score is that? Me: Twelve points were scored in the game; you asked the score, that’s it. You: Well, who scored how many? Me: New York scored 7 […]
Building Trust By Design
Pat’s story… This past Memorial Day at our family picnic, neighbor Pat Pannone shared a story. An architect who often gives away his professional expertise as a volunteer on projects, Pat at times is asked by fellow volunteers to do architectural work for them. About a year ago, one of them invited Pat to design […]
Man Bites Dog: A Relentless Onslaught of (Online) Civility
Rodney Dangerfield said, “I went to the fights; a hockey game broke out.” The crusty old editor says to the cub reporter, “Don’t give me dog bites man; if you’ve got man bites dog, now that’s a story!” Something like that is happening over at Forbes Magazine, where TCU Economist John T. Harvey has guest-written […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.