Books We Trust: The Collaborative Organization by Jacob Morgan
This is number 11 in a series called Books We Trust. I first met Jacob Morgan a little over a year ago in New York. Appropriately, we had first met on Twitter, then agreed to a coffee on an East Coast trip of his that coincided with a free midday on my end. Lucky for […]
Reputation Recovery
When you are more virtuous than your reputation would suggest, you have a communications problem. When your reputation for virtue exceeds the facts on the ground, you have a ticking business problem. When Image and Reality Part Ways When you have a communications problem, the communications team should hire a PR firm. Most firms do […]
If I Were You…
Mike O. explains how he came to understand what it means to be a trusted advisor. ————– Getting It Right I had been a consultant for many years. I had a good sense of what client service meant – that I should pursue the right thing for my client, rather than just what I thought was […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.
THE TRUSTED ADVISOR
This classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.