I’m Selling Hammers, You Look Like a Nail

You know the old line, “If you’ve got a hammer, everything looks like a nail.” It means we tend to see the world through our own frames of reference. It’s a good reminder to watch out for unconscious biases.  And in sales, it shows up in a very particular way. [Trivia tidbit: the hammer/nail line […]

Destroying Trust with Just a Verb

The Associated Press decided to drop the term “illegal immigrant” from its reporting. Their point: the term ‘illegal’ should be applied to actions, but not to persons. It’s the immigration equivalent of, “hate the game, not the player.” Of course, that’s red meat to a lion for some. Senator John McCain said, “You can call it whatever […]

Leadership Development: the Trust Perspective

I rarely write blogposts promoting the services we offer. But since we have something new to offer – this is one of those times. Are you involved with issues of leadership in your organization? Then you may be interested in our newest service offering, Trust-based Leadership. And if learning and developments is not your thing, […]

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Build deeper trust with your clients and colleagues

THE TRUSTED ADVISOR FIELDBOOK

The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING

TrustBasedSelling“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.

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THE TRUSTED ADVISOR

The Trusted AdvisorThis classic book explores the paradigm of trust through the filter of professional services. It is a blend of thought and practice, clear ideas and practical suggestions, and it has found a place on many professionals’ working bookshelves.

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