Stewart’s and Colbert’s Joke is On the Media

When an institution can’t be trusted, yet cannot comprehend the message of distrust, then what you’ve got is a case of institutional denial.  Case in point: the Rally to Restore Sanity and/or Fear.  The brainchild of The Daily Show’s Jon Stewart and his co-comedian Steven Colbert on cable television’s The Comedy Channel, the ‘Rally to Restore Sanity and/or Fear’ was a 2-hour stage version of the duo’s nightly TV shows.

Jon Stewart made it clear in publicity before the event that it was not a political rally.

For example, the opening of Larry King’s interview with Stewart:

KING: Is it a political rally?

STEWART: No. It is in fact not a political rally.

But the press was having none of it.

Before the event, the Washington Post’s Anne Applebaum wrote that ‘my heart sank’ when she heard the announcement because—according to her—it was a politically naïve attempt at liberals to declare themselves centrist, thus dooming both. Clearly a political rally, in her view.

Over at the New York Times, Tobin Harshaw’s Opinionator Blog wrote a post called “Jon Stewart on the Hustings,” overtly political lingo. (He gave the post three meta-tags: Jon Stewart, Politics, and Rallies).  Another disbeliever.

At Slate, Timothy Noah spoke about “Stewart-Colbertism,” and suggested “a more legitimate (and probably more successful) political impulse would be to try to persuade the unenlightened that you have a better idea.” Another media person, again insisting it was to be a political rally.

Even wry conservative David Brooks at the NYTimes said, “There’s a jump-the-shark danger here for Stewart and Colbert. After all when comedians stop being jesters they are notorious for jumping all the way over and becoming preachers, with no middle ground.” He, too, expected a political event.

Stewart Did What He Said He Would Do

Fast forward to the rally itself (and yes, I was there). More than anything, the rally was a three-hour (on-time start, on-time finish) theatrical version of the Daily Show itself, held outdoors in crisp autumn air, with what looked to me like a little over 200,000 of their fans.

At the rally itself, no candidates’ names were uttered. No legislation or causes were mentioned. Stewart and Colbert pointedly did not even call for people to vote.  In this, Stewart delivered exactly what he and Colbert had said they would: a non-political show about the theme of ‘sanity’ in our public dialogue.

What the Rally Was Really About

The rally was political in one sense—it was about meta-politics. It was about the language and the processes that we use to conduct politics. Stewart couldn’t have been more clear about this in his moving 12-minute summation: 

We can have animus and not be enemies. But unfortunately, one of the main tools in delineating the two broke. The country’s 24-hour politico-pundit-perpetual-conflictinator did not cause our problems, but its existence makes solving them that much harder.

The press can hold its magnifying glass up to our problems, bringing them into focus, illuminating issues heretofore unseen, or they can use that magnifying glass to light ants on fire and then perhaps host a week of shows on the sudden, unexpected flaming ant epidemic. If we amplify everything, we hear nothing.

The press is our immune system. If it overreacts to everything, we actually get sicker…

The image of Americans that is reflected back to us by our political and media process is false.

We work together to get things done every damn day…the only place we don’t is here [gestures to the Capital building] or on cable TV.

I kept a running tab of the signs I saw–see my list here. I’d say maybe 2% were overtly political (e.g. pro-Obama, support Democrats); another 10% were culturally-political (“think outside the Fox”), and 10% were anarchic (“this is a sign”). The remaining 78% or so were exactly in line with what Stewart said the rally was about: sanity in public dialogue.  Prototypical signs were:

* What do we want? Incremental change for the betterment of society! When do we want it? As soon as is reasonably practical.

* Hyperbole is murdering America.

* Everyone poops (drawings of elephant and donkey pooping).

It was only four years ago that Stewart skewered CNN’s Crossfire, with Paul Begala and Tucker Carlson. His first words were, “Why do you argue, the two of you?” He went on to say, “I’m here to confront you, because we need help from the media—and they’re hurting us.”

And for 14 hilarious, painful minutes, Carlson and Begala could not believe he was serious.  But he was.

Not much has changed in those four years.  Because even after the rally, most of the press still missed the point.

The Press Still Doesn’t Get the Joke

The day after the event, the New York Times’ opening paragraph on the story called it “a political event,” and a "Democratic Rally." Fox News, which put the words “non-political” in quotes in its headline before the event, forced the political spin on it after the fact, saying “Dems Can’t Ride Stewart’s Wave.”

There are exceptions: Time Magazine got it right, saying, “The major target here was the media.

But for the most part, the media has a hard time getting what Geoffrey Baym, a University of North Carolina at Greensboro professor, had to say about it before the rally:

"What he’s really calling for is not the election of Democrats or the defeat of Republicans; he’s calling for a rethinking of the way we talk about politics, and that has really broad appeal. People are feeling very left out by the contemporary political system."

When Jesters Tell the Truth, Smart Kings Listen 

In the Capitol building that Stewart gestured toward from his non-political podium, the once-rare filibuster has become commonplace. Parties are increasingly explicit that their sole goal is to defeat the other party. 

And the media are a huge enabler. Newspapers and magazines are dying a not-so-slow death, cutting editorial staff, desperately trying to find viability in a digital world that is cheaper and that insists on atomizing content. The slow disappearance of ‘middle of the road’ CNN between the opposing power of rightist-Fox and leftist-MSNBC in the broadcast realm is testimony to the ascendance of adversarial journalism.

The recent villification and condemnation of Shirley Sherrod for remarks taken out of context (through selective editing) is a horrific example of relying on an extended network of unverified news sources. The speed with which both government and press alike rushed to judgment is a wake-up call for how fragile credibility has become.

The ultimate irony is the inability of politicians and the media itself to hear Stewart’s message.  It is traditionally the court jester to whom we look to speak the truth; but what do you do when the object of the joke, the court itself, doesn’t get it?

I’d say the joke’s on us all–and it’s not funny. In fact–as Stewart keeps trying to insist–it’s serious.  Very serious.

Public trust in both government and media is plummeting.  A recent Gallup poll showed Congress dead last among 16 institutions, with TV news and newspapers rated little better.  As long as both institutions stay in denial and ignore the strong messages of distrust they are both sending out, expect us all to reap the social consequences of broken trust, which look like this:

  • Longer time to reach decisions–social, legal, economic
  • Lack of commitment to decisions jointly made–by states, counties, towns, and citizens
  • More lawyers, laws, lawsuits, and costly court cases
  • More broken agreements, arrests, jailings, police, prison populations
  • Less value added, more transaction costs spent arguing over the distribution of value
  • More accounting, studies, data, commissions, statistics, records
  • More pessimism, anger, psychiatric disorders, depressions, medication
  • More fragmented citizenry, more acrimony, less agreement with neighbors
  • Less commitment to group initiatives–infrastructure, education, transportation
  • A gradual withdrawal into narrower and narrower sectarian interest groups.

The court jester is the canary in the cage, giving us all fair warning of what could be.

How To Prove You’re Reliable

Trust takes time. It’s one of those things we say without examination. Turns out it’s largely a myth.

Credibility. Reliability. Intimacy. Self-orientation. These are the four factors in the Trust Equation. Of these, we usually say that only Reliability takes time. Reliability lives in the realm of action, and because of that, repeated, consistent, predictable actions over the passage of time are required to show reliability.

But even that, on closer examination, isn’t always true.

On a recent trip I had a chance to see that Reliability can be demonstrated in a moment or two and needn’t always take time to prove. It was a taxi driver (why is it always taxi drivers who teach us so much?) who brought this point home.

A colleague and I were in Washington delivering a workshop and staying at a hotel “just across the parking lot” from the corporate center where the training was being held. Unfortunately, it was pouring rain, the parking lot was several football fields across and there were half a dozen different buildings to choose from. We knocked on the window of a waiting cab and asked if the driver would take us such a short distance, got an affirmative yes, and jumped in. And given the address, he knew exactly which building was our destination.

During the few minutes it took to get to the other building, the driver had a (hands-free) cell conversation with someone who had clearly ridden with him often and was booking an airport trip for the following day. When we got out and offered to pay, he wouldn’t take any fare but gave us his business card instead and suggested that we call him for our return trips out of Washington.

When we walked in the door, it turned out we had to go to yet another nearby address; this time an employee gave us a lift. To top it off, getting home had gotten a little more complicated: one of us was going to the airport, another to Union Station, both at different times and we weren’t 100% sure just where we needed to be picked up.

But when we were ready to organize our trips home, of course we called this driver. He’d already demonstrated his reliability. How?

It didn’t hurt that we were predisposed to like thim when he volunteered to run us across the football fields. It proved he wasn’t hungry for money or trying to take advantage of a couple of people who would have paid plenty to stay dry.

We heard him talking to someone who was clearly a long-time client. Must be reliable if a frequent traveler from the Washington area counted on him to help her make her flights on time. A big "R" there.

Finally, the business card. It suggested that he was serious about his work and made it easy for us to find him when we were ready to go.

Indeed, he found us at the new building at the right time, took my colleague to the airport and made it back in plenty of time to pick me up and get me to my train. 

All of which reminded me: even Reliability doesn’t always take time.

Becoming trusted is less about logging more hours—and more about the quality of our relationships.

TrustedAdvisor Associates Workshops & Events, Fall 2010

Join us this Fall at one or more of our 2010 TrustedAdvisor Associates events through globally accessed programs and webinars!  Topics include  "No Trust, No Team: Building Trust in a Virtual Setting," and the new Trusted Advisor Mastery Program!
 
We hope you’ll be able to attend and  look forward to seeing you!

——————————

Mon. Nov. 1st        Global          Charles H. Green & Rick Lepsinger

In conjunction with OnPoint Consulting, Charlie will be hosting a free webinar entitled "No Trust, No Team: Building Trust in a Virtual Setting," with Rick Lepsinger, President of OnPoint Consuting, focusing on virtual team collaboration and effectiveness through trust. 12:00pm EST, 9:00am PST. System requirements: PC based attendees–Windows(r) 7, Vista, XP or 2003 Server. Macintosh(r) based attendees: Mac OS(r) X 10.4.11 (Tiger(r)) or newer. Click here for more information and to register.

Mon. Nov. 15th        Global          Charles H. Green & Stewart Hirsch

We are launching a new program on November 15th! A three-month Trusted Advisor Mastery Program combining e-learning with one-on-one coaching, group learning, and more. Find out more by watching this video: http://bit.ly/a39Q19 and contact Stewart Hirsch, Practice Lead for TAA Coaching at 781.784.5280; [email protected].

Trust and Virtual Teams, and More

We are sharing two exciting invitations with you today, a FREE webinar on building trust in virtual teams, and an exciting new MASTERY program for building your own Trusted Advisor skills.  We think everyone will find something of value here.

NOV 1 – FREE – NO TRUST, NO TEAM: BUILDING TRUST IN A VIRTUAL ENVIRONMENT  Charles Green will host a free webinar entitled "No Trust, No Team: Building Trust in a Virtual Setting," with Rick Lepsinger, President of OnPoint Consulting, focusing on creating virtual team collaboration and effectiveness through trust. November 1, 2010, 12:00pm EST, 9:00am Click here for more information and to register.

NOV 15 – MASTERY PROGRAM -We are launching a new program on November 15!  The three-month Trusted Advisor Mastery Program combines e-learning with one-on-one personal executive coaching and more.   Click here to view the video or contact Stewart Hirsch, Practice Lead for TAA Coaching, at 781-784-5280  [email protected].

Are Your Business Processes Destroying Trust in Your Business?

“Automation is sand in the social gearbox.” 

So says Axel Schultz at the end of a provocative blog on Customer Think called When the Social Media Bubble Burst. I think he’s more right on his ending line than he is on his title. Automation does have a way of gumming up the social works.

I wrote a week ago about a large-scale example of this in the mortgage banking industry. Let’s go micro now, and have a look at small-scale automation.

Let’s have a look at the nuts and bolts of creating ‘friends’ on YouTube. The more friends you get, the more people look at you, the higher your ratings go on YouTube.

Here is a transcription of a video from TubeToolBox.com.

So you’re looking for an automated way to get more views to your YouTube videos; but you don’t want to risk losing your YouTube account by using tools that could get you flagged or banned. So you lead a lot of subscribers, and actual views, ratings and comments from other YouTubers so your videos get traffic. But you don’t have the time or the money to spend marketing them.

So you run Tube Toolbox, and you collect a few thousand users in just a few minutes who have watched and commented on videos similar to yours. You know that they’re the best friends and subscribers to have, because they watch videos in your niche, and leave comments on them.

So now that you have your list of targeted YouTube users, you start sending automated friend request and auto-subscribe to their channels. This software runs in the background, which means you’re free to do other work while Tube ToolBox is hard at work. You can even let it run overnight, and pick up friends and subscribers while you sleep.

Then when you come out with your next video, you just send your video to all your friends with a friendly message letting them know about your new video, asking them to rate and comment on it.

As comments on videos increase, you will start to notice your videos making it to he the most discussed, most viewed and top-rated sections in addition to others where the bulk of YouTubers watch videos.

Now your videos will get thousands of views with people subscribing to your channel, and adding you as a friend on auto-pilot. As you build momentum, your reach increases, and your videos have their best shot at going viral.

Before you know it, you’ll add thousands of friends, subscribers and views to your YouTube videos.

TubeToolbox is hardly unique. Nor are they doing anything wrong or illegal. But what they are doing is yet another version of “sand in the social gearbox.”

Take the germ of a social idea: a video, together with a way for people to “like” it and pass on their likes to others. Now automate it. Va-voom. Instant increases in friends, followers, statistics, etc.

As long as there remains a glimmer of personal connection, the automation of a function, driven to the limits of scale, will drive it further down the road of impersonality.

This is the story of spam. It is the story of customer ‘loyalty,’ as an emotional feeling got re-born as a statistical movement. It is what happened in the mortgage business, as mentioned previously.

It isn’t automation per se that is the villain. It is the substitution of process for interaction; the substitution of transactions for relationships. 

Much of our time is spent designing businesses that are by bots, of bots and for bots. If management equals measurement—the dominant managerial philosophy of the day—then all we need are sensors and calculators. We can manage in our sleep.

And when we can create ‘friends’ in our sleep, on auto-pilot, we are nearly there. He who gains the most friends wins, so everyone tries to gain more friends. The usual end is either a monopoly or scorched earth. Certainly there aren’t many friends left.

Unlike Axel Schultz, I think we’ll evolve an answer. It will have to look like opting out of the mechanical arms race, because Schultz is right about the sand and the gearbox.

RapLeaf: A Tale of Naivete? Or Cynicism?

You may have noticed a bit of a kerfuffle in the press recently around a company called RapLeaf, and their relationship to personal data on the internet. Briefly, they are one of the few data collectors who identify names. 

The Wall Street Journal reported on them under the title “A Web Pioneer Profiles Users by Name.” A later article, "How Rapleaf Mines Data Online" followed shortly.

The response was pretty broad, as thousands of people opted to delete their profiles. Too bad for the venture capitalists who had just sunk money into Rapleaf.   

Rapleaf has responded by saying it has fixed a number of the ‘leaks’ that were sharing Facebook and MySpace user info with advertisers. 

So that’s the mainstream story: another predatory foray into your personal information, this one caught by a vigilant media. But how many more clandestine data-suckers are out there lying in wait?

The Rapleaf Story Behind the Rapleaf Story

That’s the official story. Of course, I wondered what was behind it. Turns out there are at least two levels.

One comes from Eric Goldman, at the Technology and Marketing Law Blog. Eric suggests that his personal data on Rapleaf is less extensive than that on Google and Facebook. He’s more concerned about the sloppy mistakes.

On the other hand is CNNMoney, which reports:

This isn’t the first time Rapleaf has been accused of privacy violations. In 2007, CNET reported that the company operated two other subsidiaries that secretly shared information with one another to create extremely detailed profiles about users — including their social network affiliations. Rapleaf quickly responded by merging all of its businesses under one brand.

Way Behind the RapLeaf Story

You might be wondering why I’m writing about this. Well, in my 21st blogpost (we’re now over 800), I wrote about Rapleaf. This was four years ago, in November 2006. 

At that time, I quoted Rapleaf from their website:

Rapleaf is a portable ratings system for commerce. Buyers, sellers and swappers can rate one another—thereby encouraging more trust and honesty. We hope Rapleaf can make it more profitable to be ethical.

At the time, I suggested this model was a good one to short, as it appeared hopelessly naïve. 

My understanding of his 2006 model (the company was founded in April of that year) was underscored by an article that month in Mercury News, which described Rapleaf as follows:

For now, here’s how it will work: If Auren buys five U2 tickets from Matt for tomorrow’s show for $150, he can go to Rapleaf after the show and say "Matt is good at selling tickets, he sold me five tickets, they were great, and even threw in a free parking pass." Matt then gets an email saying he was rated positively, and which asks him he wants to rate Auren, the buyer. Matt says: "Auren, he wasn’t very courteous."

Rapleaf wants to avoid letting people trash others without cause, and so it is building in community features which allow members to flag things if they appear wrong. For example, Auren or someone else can protest Matt’s rating, and appeal to Rapleaf to take down the negative comment. Rapleaf then relies on the reputation it has already built up about Matt. If Matt doesn’t have a reputation, and he is trashing someone with a good reputation, then Matt doesn’t carry any weight, and the comment is removed.

Naïve to be sure. Sort of sweet, in a four-decades-ago San Francisco kind of way (Rapleaf is also in SF).

But then how did Rapleaf get from everyone-rates-everyone-and-we-all-live-happily-ever-after to a model built on data-scraping?

I have no data myself. But I suspect therein lies a tale of corrupted innocence, of selling out unconsciously, of turning beliefs inside out, not unlike the way the frog supposedly boils to death in slowly increasingly-hot water.

Hmmm… now that I write that paragraph, it sounds surprisingly like the plot line of a currently high-grossing movie out there

The Trust Equation eBook

Welcome to a special October edition of our monthly ebook. This issue is a call – and a guide – to action, and is all about putting the Trust Equation to good use. It’s filled with practical tips and hands-on advice we hope you find useful. And we invite you check out our new look on the Trust Quotient Diagnostic Test . Same great personal insights in a very cool new format.

GET THE TRUST EQUATION EBOOK HERE

The Trust Equation eBook

Welcome to a special October edition of our monthly ebook. This issue is a call – and a guide – to action, and is all about putting the Trust Equation to good use. It’s filled with practical tips and hands-on advice we hope you find useful. And we invite you check out our new look on the Trust Quotient Diagnostic Test . Same great personal insights in a very cool new format.

Get the Trust Equation eBook here! 

TrustedAdvisor Associates Workshops & Events, Fall 2010

Join us this Fall at one or more of our 2010 TrustedAdvisor Associates events in Livingston, NJ and through globally accessed programs and webinars!  Topics include "How Smart Companies Make the Sale," " No Trust, No Team: Building Trust in a Virtual Setting," and the new Trusted Advisor Mastery Program!
 
We hope you’ll be able to attend and  look forward to seeing you!

——————————

Tues. Oct. 26th        Livingston, NJ          Charles H. Green

For Sobel & Co’s 5th Annual Business Symposium for Privately-Owned Companies, Charlie will speak on "How Smart Companies Make the Sale." Presentation 4-6PM, cocktail reception following. Westminister Hotel, 550 West Mount Pleasant Avenue, Livingston, New Jersey. Limited seating, RSVP only to Sally Glick at 973.994.9494 or [email protected]

Mon. Nov. 1st        Global          Charles H. Green & Rick Lepsinger

In conjunction with OnPoint Consulting, Charlie will be hosting a free webinar entitled "No Trust, No Team: Building Trust in a Virtual Setting," with Rick Lepsinger, President of OnPoint Consuting, focusing on virtual team collaboration and effectiveness through trust. 12:00pm EST, 9:00am PST. System requirements: PC based attendees–Windows(r) 7, Vista, XP or 2003 Server. Macintosh(r) based attendees: Mac OS(r) X 10.4.11 (Tiger(r)) or newer. Click here for more information and to register.

Mon. Nov. 15th        Global          Charles H. Green & Stewart Hirsch

We are launching a new program on November 15th! A three-month Trusted Advisor Mastery Program combining e-learning with one-on-one coaching, group learning, and more. Find out more by watching this video: http://bit.ly/a39Q19 and contact Stewart Hirsch, Practice Lead for TAA Coaching at 781.784.5280; [email protected].

Trust and Virtual Teams, and More

We are sharing two exciting invitations with you today, a FREE webinar on building trust in virtual teams, and an exciting new MASTERY program for building your own Trusted Advisor skills.  We think everyone will find something of value here.

NOV 1 – FREE – NO TRUST, NOTEAM: BUILDING TRUST IN A VIRTUAL ENVIRONMENT  Charles Green will host a free webinar entitled "No Trust, No Team: Building Trust in a Virtual Setting," with Rick Lepsinger, President of OnPoint Consulting, focusing on creating virtual team collaboration and effectiveness through trust. November 1, 2010, 12:00pm EST, 9:00am Click here for more information and to register.

NOV 15 – MASTERY PROGRAM -We are launching a new program on November 15!  The three-month Trusted Advisor Mastery Program combines e-learning with one-on-one personal executive coaching and more.   Click here to view the video or contact Stewart Hirsch, Practice Lead for TAA Coaching, at 781-784-5280  [email protected].