Have You Stopped Beating Your Wife?
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Author Archive for: Charles H. Green
Entries by Charles H. Green
The Cost of Freedom, the Savings of Trust
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Trust Tip 32: Answering “Why Should We Choose You?
It happens most overtly in a sales presentation: “So tell us, Mr. Jones, why should we choose you?” Words vary. You may recognize: What makes you folks different, what sets you apart? Or, Why should we believe you’re different from all the others? When a client or customer asks that question, many things are going […]
Random Acts of Guitars
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Trust Tip 45: The Three-Second Rule
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The Horizontal Imperative
Immanuel Kant’s moral philosophy was summed up in his “categorical imperative:” Act only according to that maxim whereby you can at the same time will that it should become a universal law. Much has been written about this—I won’t add to it. Except to say its relevance is growing due to the “horizontal imperative.” […]
The Best in the World
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The January Top 5
In order of popularity, they were: A Better New Year’s Resolution – strictly speaking a December post, the suggestion that instead of making a list of resolutions for the new year, we make list of things we’re grateful for, was also the most popular post in January. I’m OK, You’re an Idiot – My inner […]
Why ‘Trust Matters’
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Trust Tip 16: Get Beyond Fairness
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