The April Top 5
The most popular post in April was actually from late March. Perhaps because many people hope to be… 1. Working and Feeling Good – it seems that being happy at work is much like being happy in a marriage, and that it has less to do with your paycheck than one might think…. 2. The […]
Dewey, Cheatham and Howe
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Corporate Fear and Performance Anxiety
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.