From Mistrust to Cynicism to Corruption
The Madoff tale was already told by Mark Twain and Clint Eastwood–the path from failed trust to corruption.
Keep Your Damn Receipt!
Why do they give out receipts for every petty purchase these days?
Who You Gonna Trust–Your Own Eyes, or Your Grandparents?
Some form of trust may be socially inherited; but that’s only part of the picture
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.