Are You Just Selling a For Sale Sign?
Kierkegaard described philosophy as, “You see a sale sign in a store window. You go in, but find it is only the sign that is for sale.” I sometimes feel that way in our increasingly online world. I got a notification that I had a new twitter follower—let’s just call him Mr. X. I usually […]
Upcoming Events and Appearances: Trusted Advisor Associates
Join us at one or more upcoming Trusted Advisor Associates events. In January we’ll be hosting and participating in events in Fairfield, New Jersey; Seattle, Washington; Portland, Oregon and through the globally accessed radio show "Trust Across America." Also, a few words about the new Trusted Advisor Mastery Program, and an offer to vote in […]
Interview with Trust Across America’s™ the Kimmels: Trust Quotes #17
Trust Quotes interview series: Trust Across America Jordan and Barbara Kimmel
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.