Stop Measuring ROI on Soft Skills Training
Measuring soft-skills training by use of ROI metrics is intellectually dishonest and potentially harmful.
Top Ten Ways for Your Business to Deal With a Recession
There are things you can do to proactively build your business in a recession, not just slash and burn to survive.
When Well-Intended Mistrust Masks Oppression
Sometimes we misuse mistrust as a way to oppress people.
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.