Golden Oldie No.3 : How Can I Get Them To Trust Me?
We’re taking a little break and going off-blog-grid for a few days: To paraphrase Mark Twain: Persons attempting to find a motive in this action will be prosecuted; persons attempting to find a moral in it will be banished; persons attempting to find a plot in it will be shot. But to keep the withdrawal […]
Golden Oldie No. 2: Closing the Book on Closing
We’re taking a little break and going off-blog-grid for a few days: To paraphrase Mark Twain: Persons attempting to find a motive in this action will be prosecuted; persons attempting to find a moral in it will be banished; persons attempting to find a plot in it will be shot. But to keep the withdrawal […]
Golden Oldie No. 1: Operating Transparently
We’re taking a little break and going off-blog-grid for a few days: To paraphrase Mark Twain: Persons attempting to find a motive in this action will be prosecuted; persons attempting to find a moral in it will be banished; persons attempting to find a plot in it will be shot. But to keep the withdrawal […]
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THE TRUSTED ADVISOR FIELDBOOK
The pragmatic, field-oriented follow-on to the classic The Trusted Advisor. Green and Howe go deep into the how-to’s of trusted business relationships—loaded with stories, exercises, tips and tricks, and deeply practical advice.
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TRUST-BASED SELLING
“Sales” and “Trust” rarely inhabit the same sentence. Customers fear being “sold” — they suspect sellers have only their own interests at heart. Is this a built-in conflict? Or can sellers serve buyers’ interests and their own as well? The solution is simple to state, hard to live—and totally worth the effort.