The Trusted Advisor Trust Mastery Program

The Truth about Sales Rejection: It’s Not about YouNovember 20, 2024 - 1:35 pm
According to a recent Braintrust study on B2B selling, only 33% of sales reps consistently hit their targets. Whether that data point reflects inaccurate goalsetting or a need for upskilling, that’s a lot of rejection. Losing a sale is a challenge that sits squarely at the intersection of business revenue and personal psychology. While it […]
Establishing Trust by Mastering the Art of ListeningAugust 27, 2024 - 9:00 am
We often think of establishing trust in business relationships in sales-related roles. For instance, if I have a product or service, I will tell you how my industry knowledge and credentials will make it clear I am the person you should buy from. In short, you can trust me. I know everything there is to […]