recession Archives - Trusted Advisor Associates

Is Recessionary Thinking Killing Off Your Green Shoots?

By Charles H. Green October 12, 2009

I belong to a group of peers; we meet semi-monthly to discuss whatever business issues we see. Lately, we’re seeing a theme emerge. Most businesses been operating under stressful circumstances…

62 Sales Tips for a Recession – Based on Trust

By Charles H. Green February 16, 2009

62 specific suggestions for increasing trust in sales during a recession

Day 4 of 5: Trust-based Business Development in a Recession: Principle 3, Long-Term and Relationship Focus

By Charles H. Green February 12, 2009

In a recession, the most important trust and business development principle is to remember to take a long view; precisely what most people don't do.

Day 2 of 5: Trust-based Business Development in a Recession: Principle 1, Client Focus

By Charles H. Green February 10, 2009

Trust Principles are even more important for business development in a downturn; here are 25 or so specific trust-based ideas for selling in a recession.

Trust-based Business Development in a Recession

By Charles H. Green February 9, 2009

Applying the Four Trust Principles to business development makes even more sense in a downturn than in an upturn.