Charles H. Green, Author at Trusted Advisor Associates

It Depends on What the Meaning of the Word ‘Responsible’ Is

By Charles H. Green January 9, 2014

If that title reminds you of a Bill Clintonism, that's no accident. New Jersey Governor Chris Christie today joined Mr. Clinton as a recipient of the PTSA (Politicians’ Tortured Syntax Award).…

A Better New Year’s Resolution

By Charles H. Green December 31, 2013

Happy New Year! I wrote a good blog post at this time seven years ago, and haven’t improved on it yet. Here it is again. Happy New Year. —————– My…

Readers’ Choice: Top 10 Posts from TrustMatters for 2013

By Charles H. Green December 30, 2013

The votes are in! Your votes, that is – the votes you made with your 'feet.' From Sales and Leadership to Neuroscience and Shakespeare, we covered a wide range this…

Integrity: What’s Up With That?

By Charles H. Green December 9, 2013

Like trust, integrity is something we all talk about, meaning many different things, but always assuming that everyone else means just what we do. That leads to some vagueness and…

Six Reasons We Don’t Trust Wall Street

By Charles H. Green November 4, 2013

In 2013, finance is the least trusted industry globally. It hasn’t always been this way. Within the industry, it’s tempting to think that trust can be regained by reputation management. Reputation is…

DON’T Always Exceed Expectations

By Charles H. Green August 12, 2013

Many of us go around repeating a mantra that we think is self-evidently correct: Under-promise and over-deliver, we say. Always exceed expectations. There is a website ExceedAllExpectations. Another website, HowTo.gov, tells governmental…

S&P and the New Challenge of Integrity in Business

By Charles H. Green July 15, 2013

We've all read tales of corporate wrongdoing – think Bernie Madoff, Enron, LIBOR. In most cases, managers engaged in nefarious behavior, knowing they were doing wrong. There are a few…

Why We Don’t Trust Companies Part IV: The Solution

By Charles H. Green July 1, 2013

My last three posts – here, and here, and here – were about why we don't trust companies. To review the bidding, I've said it's because: Trust is predominantly personal in nature – a fact…

Why We Don’t Trust Companies, Part III – Risk

By Charles H. Green June 26, 2013

This is the third in a four-part series about why we don't trust companies. The final post will offer solutions. In the first and second posts, I said trust in companies is so low…

Why We Don’t Trust Companies, Part II – the Three M’s

By Charles H. Green June 25, 2013

Yesterday I wrote about three fundamental reasons that most companies aren't trusted: trust is mainly personal, most companies don't understand trust, and they make bad choices of tools to enhance trust. Let's…