(Charlie) is the founder of Trusted Advisor Associates, co-author of

The Trusted Advisor

and

The Trusted Advisor Fieldbook,

and author of

Trust-Based Selling.

Charlie, whom I consider a Trusted Advisor to me, is super-smart, witty, and has an extraordinary ability to open people’s minds to new ideas. He is also incredibly generous and a joy to spend time with. His tenure studying trust and trust-based selling will be invaluable to the advisory board. Charlie is based in Boca Raton, FL.

Connect with Charles on LinkedIn